Recent Client Work

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secure · flow-filtration.com
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I Am A Pump Co. / Flow Filtration
Well Pump & Water ServicesVerified Client Build · Live Site

I Am A Pump Co. / Flow Filtration

A fast-dispatch emergency call & text website built for a Northern CA well pump and water filtration contractor. High conversion with zero bloat.

  • Direct Call & Text Dispatch
  • Emergency Triage Workflow
  • Local County Service SEO
  • Fast 0.8s Page Load
Visit Live Site
secure · carmichaelundergroundfitness.com
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Carmichael Underground Fitness
Fitness & Performance StudioVerified Client Build · Live Site

Carmichael Underground Fitness

High-converting sales funnel with integrated calendar appointment booking, 7-day trial pass intake, and chatbot integration.

  • Calendar Appointment Booking
  • Lead Capture Sales Funnel
  • Interactive Chatbot
  • Google Review & FAQs Sync
Visit Live Site
secure · childcare-&-preschool-education.com
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Rancho Preschool & Learning Center
Confidential Copy
Early Childhood EducationConfidential Client Build

Rancho Preschool & Learning Center

Reggio & Montessori inspired early childhood education website with online tour scheduling, program portals, and social proof integrations.

  • Reggio & Montessori Program Showcase
  • Online Tour & Enrollment Booking
  • Winnie & Instagram Social Integration
  • Parent Testimonial Carousel
Full-Access Growth Program
14-Day Free Trial · No Setup Fee · Cancel Anytime

Claim Your 14-Day Free Trial

Get your custom website and all 10 growth systems live and working for 14 days with zero setup fee. Tell us about your business below and we start building.

No spam, everWe will get back to you within 24 hrs!
All 10 Systems Included · $297/month

Everything In One Complete System

Try it free for 14 days, then just $297/month. No add-ons, no tiered pricing, no surprises — every single capability below is yours.

Website domain + hosting

Included

Fast, secure cloud hosting with SSL and custom domain connection.

System #1 of 10Ready from day 1

Website build

Included

Custom high-converting website built specifically for your small business.

System #2 of 10Ready from day 1

Ongoing website management

Included

Continuous updates, edits, maintenance, and technical optimization.

System #3 of 10Ready from day 1

AI chatbot

Included

24/7 web chat agent answers visitor questions and pre-qualifies leads.

System #4 of 10Ready from day 1

AI voice assistant

Included

Human-sounding inbound & outbound voice AI that answers calls instantly.

System #5 of 10Ready from day 1

Calendar/appointment booking

Included

Seamless real-time booking synced right to your schedule.

System #6 of 10Ready from day 1

SEO

Included

Targeted search engine optimization to rank on Google in your local market.

System #7 of 10Ready from day 1

AEO

Included

Answer Engine Optimization so ChatGPT, Perplexity, and Siri recommend you.

System #8 of 10Ready from day 1

Google review management

Included

We manage your Google reviews, streamline customer feedback, and build your reputation on Google.

System #9 of 10Ready from day 1

Meta ad campaign

Included

Targeted Facebook & Instagram ads configured to drive real customers.

System #10 of 10Ready from day 1
Real Results

Real Business Owners. Real Outcomes.

No fabricated reviews or inflated stats. What actual clients say about Groundworks.

Who We Are

Groundworks Automation is a small, hands-on team led by Michael Richardson and Meghan Rice. We build websites and AI systems for small businesses that can't afford to miss another lead. No corporate handoffs, no generic templates — just real people who learn your business and build around it.

Michael Richardson and Meghan Rice
Michael Richardson
Founder & Owner · Head of Sales
Lead Web Developer · Over a decade building websites
Meghan Rice
Co-Owner · Lead Relationship & Reputation Manager
B.A. Communications · 5+ years in social media marketing
No contracts, cancel anytimePersonal follow-up, not a call center
Frequently Asked Questions

Everything You Need to Know

Yes — and it's not just the website. From day one, you get the entire full system free for 14 days: your custom website, hosting, ongoing management, AI chatbot, AI voice assistant, calendar booking, SEO, AEO, Google reviews, and Meta ads. All 10 systems, live and working right away. After 14 days, it's $297/month to keep it all running. Cancel anytime before day 14 and pay nothing. The only thing you pay for is the cost to buy your domain (usually around $11/year) — and this is a good thing, because you never want a marketing company owning your domain and holding it hostage later.
Everything — from day one, not just the website. You get all 10 systems live and working right away: custom website build, hosting, ongoing management, AI chatbot, AI voice assistant, calendar/appointment booking, SEO, AEO, Google review management, and a Meta ad campaign. The complete system is yours, free for 14 days.
No. Traditional chatbots follow rigid button trees and constantly say 'I don't understand that.' An AI sales agent understands natural business conversation, answers custom questions about your services, and guides visitors toward leaving contact info.
Yes. We train the agent around your exact business — including your specific services, locations, common customer questions, hours, and qualification guidelines.
When faced with an unanswerable question or custom pricing estimate, the agent gracefully acknowledges it and asks for their contact details so you or your team can provide the exact answer.
Absolutely. In fact, that's the whole point. The AI captures and pre-qualifies the prospect, and hands the conversation over to you so you can follow up with full context.
Home services (roofers, HVAC, plumbers), dental and medical clinics, auto repair shops, legal and professional services, gyms, consultants, and any business where website visitors have questions before buying.
No. The agent can easily be added to your current website, or Groundworks can build you a brand-new high-converting website if your current site is outdated.
Ready to Stop Missing Leads?

See What This Could Look Like for Your Business

Drop in your business details. We will build a free, fully functioning demo showing how an AI sales agent would handle conversations for your exact services.

No credit card requiredWe will get back to you within 24 hrs!

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